ABOUT JODY JACOB
I am a communications professional with the ability to tell a clear and engaging story in a way that promotes cooperative relationships.
Since 2016, I have been operating my own business, Mindful Marketing. I create and execute communications strategies and marketing activities for a wide range of high-profile and professional clients in a variety of areas, while efficiently navigating their unique internal policies and processes.
I specialize in communications strategy, planning and implementation, and have significant experience with successfully moving forward complex multi-agency initiatives. Skilled in content development, reputation management and media relations, I work with integrity, meet my deadlines, and deliver work to a highly-professional industry standard.
Prior to lunching my consulting business, I worked for six years as an assistant communications coordinator for UBC’s Okanagan campus, where I was responsible for raising the profile of the university. It was my job to communicate the UBC Okanagan story. From planning press conferences and writing news releases to managing social media, preparing talking points, and developing communications strategies, I was required to execute relevant and engaging information to multiple audiences while practicing diplomacy, meeting deadlines, ensuring accuracy and multi-tasking.
I have a degree in applied communications from Mount Royal University. At the core of my work is my belief in the importance of human connection. It is what drives me.